Choosing customer service software can feel overwhelming. You need a tool that your team can learn quickly, that doesn't require constant IT support, and that actually helps you solve customer problems instead of creating new ones.
Two popular options are HubSpot Service Hub and Freshdesk. Both promise to improve your support operations, but they take very different approaches.
In this blog, we'll compare them on ease of use, setup speed, interface design, and learning curve so you can decide which one fits your team best.
Yes, for most teams, HubSpot Service Hub is easier to use than Freshdesk because it connects customer service with your entire business in one platform.
Freshdesk focuses on ticketing, which works fine if support is all you need. But if your team also handles sales or marketing, Freshdesk requires separate tools and integrations that complicate your workflow.
HubSpot takes a different approach. It unites service, sales, and marketing in one system with a shared CRM. That means your support agents can see a customer's full history, including past purchases, emails, and conversations, without switching between tools or asking IT to set up integrations.
This connected approach saves time and reduces confusion. Agents don't have to guess at context or hunt through multiple systems. Everything they need is right in front of them, which makes training faster and daily work smoother.
HubSpot Service Hub has a faster and simpler setup because it's designed to work right out of the box.
You can connect your email, import your contacts, and start creating tickets in minutes. The platform guides you through each step with clear instructions, and there's no need to configure complicated integrations just to get started.
Freshdesk's basic setup is also straightforward, but as soon as you want to connect it with your sales or marketing tools, things get more complex. You'll need to install third-party apps, map data fields, and troubleshoot connection issues. This can slow down your launch and frustrate your team before they even start using the platform.
With HubSpot, your customer data is already centralized in the CRM. That means your support team can access information about leads, deals, and past interactions without any extra setup. This saves hours of admin work and gets your team up and running faster.
HubSpot Service Hub includes several features that make daily work easier for support teams. These tools are designed to reduce manual tasks, improve collaboration, and give agents the context they need to solve problems quickly.
Every customer interaction in HubSpot is tied to a single contact record. Agents can see emails, calls, tickets, and even sales activity in one place. This eliminates the need to search through different systems or ask teammates for updates.
For example, if a customer reaches out about a billing issue, the agent can instantly see their payment history, past support tickets, and recent purchases. This context helps agents resolve issues faster and creates a better customer experience.
HubSpot's shared inbox connects email, live chat, Facebook Messenger, WhatsApp, and SMS in one view. Your team can respond to messages from any channel without switching tabs or logging into separate tools.
This is especially helpful for small teams managing multiple communication channels. Instead of juggling different platforms, agents can work from one inbox and see all customer conversations in context.
Manual tasks such as assigning tickets, sending follow-ups, and logging updates can consume hours each week. HubSpot's automation tools handle these tasks automatically so your team can focus on helping customers.
For example, you can set rules to route technical questions to your product team and billing questions to finance. You can also automate follow-up emails after a ticket closes or send reminders when a ticket has been open too long.
These workflows reduce human error and ensure that nothing slips through the cracks. Automation keeps your team on track without requiring constant supervision.
HubSpot includes a dedicated customer success workspace with health scores, task automation, and proactive alerts. This feature is especially useful for teams managing ongoing customer relationships, not just one-off support tickets.
Agents can see which customers might be at risk of churning, track product usage, and prioritize outreach based on customer health. This proactive approach helps teams prevent problems before they happen, which improves retention and loyalty.
Freshdesk doesn't offer a native customer success workspace. If you need this functionality, you'll have to add third-party tools or upgrade to the broader Freshworks suite, which adds complexity and cost.
HubSpot's AI features help agents work faster and smarter. Breeze, HubSpot's AI, can summarize conversations, suggest replies, and automate support tasks.
For example, Customer Agent provides 24/7 support by answering common questions automatically, while conversation summaries give agents a quick overview of long ticket threads.
These AI tools don't replace human agents but instead help them handle more requests without burning out. In fact, 92% of customer service leaders admit that AI has improved their customer service response.
HubSpot Service Hub is better for small teams because it scales with your business without requiring expensive add-ons or complex integrations. Small teams need tools that are easy to use, don't require a lot of training, and can handle growth without creating bottlenecks.
Freshdesk works well if you only need basic ticketing. But as your team grows, you'll likely need CRM functionality, marketing tools, and sales automation.
With Freshdesk, that means purchasing and integrating separate products, which increases costs and complicates your workflow.
HubSpot, on the other hand, gives you everything in one platform. Your support, sales, and marketing teams can work from the same CRM, share customer data, and collaborate without friction.
This unified approach is especially valuable for small teams that can't afford to waste time on manual workarounds or juggling multiple systems.
When support, sales, and marketing are on the same platform, collaboration becomes effortless. Support agents can flag opportunities for sales, sales reps can see open tickets before reaching out, and marketing can use support data to improve campaigns.
This level of integration isn't possible with Freshdesk unless you invest heavily in third-party tools. With HubSpot, it's built in from the start.
HubSpot's pricing is predictable and transparent. As you grow, you can add features without worrying about hidden costs or complex pricing tiers.
Freshdesk may look affordable at first, but core features like call transcription, CRM functionality, and generative AI require add-ons, which can quickly increase your total cost.
For small teams watching their budget, HubSpot's all-in-one pricing makes it easier to plan and scale without surprises.
Ease of use isn't just about convenience. It directly impacts your team's performance and your customers' experience. When your support team spends less time navigating software and more time solving problems, everyone benefits.
HubSpot users report measurable improvements in their service operations. 75% of service leaders using HubSpot say it increased customer retention, and 89% say it improved their ability to create a single source of truth and centralize their data all in one place.
These results matter because customer expectations are higher than ever. 73% of consumers say they would leave a company after just one bad experience. When your team has the right tools, they can respond faster, provide better answers, and build stronger relationships.
HubSpot Service Hub is built to be simple, connected, and scalable. It eliminates the complexity that comes with juggling multiple tools and gives your team everything they need in one place.
Here's what makes HubSpot different:
HubSpot unites service, sales, and marketing in one CRM. That means your team works from shared data, consistent automation, and real-time collaboration across departments.
As your customer base grows, HubSpot ensures your support operations grow with it, without requiring costly integrations or platform sprawl.
HubSpot includes tools for proactive customer success, not just reactive support. With health scores, task automation, and journey analytics, your team can identify risks early and act before customers churn.
Freshdesk lacks these native tools. If you need customer success features, you'll have to patch together third-party solutions, which defeats the purpose of having an easy-to-use platform.
HubSpot includes customizable reports, interactive dashboards, and advanced pre-built service analytics. You can track response times, ticket volume, customer satisfaction, and more. Service Journey Analytics even lets you visualize what steps contacts are taking before opening a ticket.
This data helps you spot patterns, improve processes, and make smarter decisions about how to support your customers.
Switching to a new platform can feel daunting, but HubSpot makes it simple. The platform offers guided onboarding, automated migration tools, and support from HubSpot's team and partners.
You can transfer your data smoothly and get your team trained quickly, so you can focus on growing your business instead of managing a complicated transition.
HubSpot's user-friendly interface, integration capabilities, and automation features make it a comprehensive solution that supports you at every stage of your business growth. In fact, at HubSpot, we use Service Hub to manage our own customer support.
Freshdesk may work well if you only need basic ticketing and don't plan to grow your support operations. But for most teams, HubSpot Service Hub is the easier, more powerful choice.
HubSpot connects your service, sales, and marketing teams in one platform, automates repetitive tasks, and gives agents the context they need to solve problems quickly. The setup is faster, the learning curve is shorter, and the long-term value is higher.
If you want a platform that's easy to use today and scales with you tomorrow, HubSpot Service Hub is the clear winner.
Origin 63 helps teams implement HubSpot Service Hub the right way. We guide you through setup, training, and adoption so your team can deliver exceptional service and drive customer retention.
Ready to upgrade your support operations? Talk to Origin 63 today and see how HubSpot can transform your customer service.